Content Is Not King. Platform Is King.

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It has long been said that Content is King.

Not true…according to Jeffrey Katzenberg.

The former Chairman of Disney, Founder of Dreamworks Animation and the soon to launch short-form video platform Quibi knows a thing or two about content and platforms.

He believes Content can be the King Maker, but it will forever be the Platforms that are the real Kings.

#content #platforms #media #contentstrategies