Don’t Sweat The Algorithms In Times Of Crisis


Anyone who’s ever posted content for anything more than the personal satisfaction of the process, has probably obsessed over the algorithm.

That mystical thing that determine which bits of content get seen by which audience and when.

But right now, with the world on lockdown, the behaviour patterns on which those algorithms have been based have been thrown into chaos.

So, if you’re using this downtime to up your content creation and distribution game, don’t worry too much about the best advice out there on how to optimise based on the algorithms.

#contentcreation #contentstrategy #algorithms