The Bottle Cap Challenge has quickly become a viral sensation.
We’ve seen MMA Fighters, Celebrities, Movie Stars, all sorts of people posting videos of them doing a roundhouse kick to remove a bottle cap.
Jen Hickman saw that and said, ‘We could do that in the Spa.’
So she did!
It’s a great example that just about any business can leverage the power of virality of meme like this on social media.
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