The Great Weight Watchers Branding Debacle


I told you!

Way back in Ep. 301 of Trent365! I told you about the rebranding to WW and how I thought it wasn’t the right move.

Here’s that episode, in case you missed it…

Well, seems the market agrees. WW has missed number, offering a lower guidance and the stock is down 35%

#branding #rebranding #repositioning