The Power Of Slow Retailing


The luxury boutiques like Chanel & Dior are masters at Slow Retailing.

They don’t want you to rush. Take your time. Stay a little longer. Spend a little more.

At the other end of the spectrum are supermarkets and convenience stores. They’re all about Fast Retailing. Their focus is more on volume. In and out.

The question is, where does your Spa fit on this spectrum?

I believe, in many cases, we focus too much on the quick sale when it comes to retail.

Maybe if we tried a little harder to offer a Slow Retailing experience, we could drive up those retail sales numbers?

#retail #hotelspa #slowretail #retailstrategy