The Simple Brilliance Of How A Chocolate Chip Cookie Helps Build Brand

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The simplest of gestures can make a significant impact.

Case in point, The Cookie by Doubletree!

Whenever you check in at a Doubletree by Hilton hotel, they give you a really yummy, warm, chocolate chip cookie.

It is the ONLY welcome / arrive gift that I still remember from the many, many hotels I’ve stayed at over the years.

Simple. Impactful. Memorable.

And a great brand message.

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