The Very Good Reason Nobody‘s Done This Before

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Maybe the reason nobody has ever done this before is that nobody’s ever though of it.

Maybe.

But more often than not, there are other reasons this hasn’t been done before.

Maybe it’s much more expensive to do than you realise?

Maybe the market just isn’t ready for it yet?

Or maybe it simply just can’t be done?

Before you charge head-long into you new idea, ask yourself, honestly…

Why hasn’t this done before?

And don’t rest until you get an answer other than, ‘Nobody thought about it before.’

#businessideas #firsttomarket #newideas